Hey, I get it.
Everywhere you turn, somebody’s talking about artificial intelligence from estimating jobs faster to automating paperwork. It’s exciting stuff… until you realize the bad guys are using it too.
AI isn’t just helping project managers or architects, it’s giving cybercriminals some new power tools of their own. So before you lose sleep over “the robots taking over,” let’s talk about the real AI monsters that could mess with your business.
1. Deepfake Doppelgängers: Don’t Trust Every Face on a Call
AI can now create video deepfakes so convincing that even a seasoned foreman could get fooled.
Imagine you hop on a Teams or Zoom meeting, and someone who looks and sounds like your CFO or project exec tells you to “approve a new vendor account” or “install a quick plug-in” to access job site data.
That’s not science fiction, it’s happening. One company got hit when a deepfake “executive” tricked an employee into downloading malware during a fake video call.
👉 What to watch for:
- Odd lighting or facial delays on video.
- People who avoid turning their camera off or on.
- Requests that feel slightly “off” like rushing you to install something or transfer data.
Before acting, verify the request another way. Even a quick phone call can save you from a massive mess.
2. Phishing That’s Smarter Than Ever (Watch Your Inbox)
You’ve probably seen plenty of phishing emails over the years, the kind full of typos, weird links, and broken English.
Those old tricks are evolving.
Now, with AI, scammers can write emails that sound polished, professional, and downright convincing. They can even clone your supplier’s tone or mimic your payroll system’s look and feel. One wrong click, and ransomware could spread through your job site faster than a rumor at the yard.
👉 What works:
- Multifactor Authentication (MFA): Even if they steal a password, they can’t log in without your phone or token.
- Security awareness training: Teach your team how to spot the red flag (fake urgency, odd requests, or links to “updated drawings”).
Remember, one careless click from the trailer Wi-Fi can shut down your whole operation.
3. “Free AI Tools” The Skeletons in the Machine
Attackers know everyone’s curious about AI. So they create fake “AI tools” that promise to help you generate bids or 3D renderings but instead, they download malware.
We’ve seen fake “AI video generators” and even “ChatGPT Pro” installs loaded with viruses. They look legitimate enough, but behind the curtain, they’re draining your data faster than a broken compressor leaks air.
👉 Rule of thumb:
Before downloading anything new, have your MSP or IT partner vet it first. If it’s not from a trusted vendor or app store, skip it. A quick check is a lot cheaper than a week of downtime.
Here’s the Bottom Line
AI isn’t your enemy, but ignoring how it’s being used by cybercriminals is a mistake.
From deepfakes to polished phishing campaigns to malicious “AI tools,” the threats are getting smarter.
But here’s the good news: with the right defenses in place (solid cybersecurity, employee training, and proactive monitoring), your company can stay one step ahead.
You’ve got enough to worry about keeping projects on schedule and under budget. Don’t let tech chaos add to the pile.
👉 Schedule your free discovery call today, and let’s talk about how to keep your IT as solid and dependable as your crews.
We’ll help you chase those AI ghosts out of your business, before they ever show up on-site.
